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Professional advisory branding for Bethany Hawkins, focusing on executive cross-functional initiatives.

Cross-functional work IS MORE THAN PROJECT MANAGEMENT

Why do executives end up spending more time coordinating across their own leadership team than actually leading the business?

Many organizations struggle to execute consistently because no single role is responsible for seeing how the pieces connect. Each leader is tracking their own dependencies and delivery, not the five other things happening across the business at the same time. 


I'm a pattern finder and dot connector. I see cascading interdependencies across an organization, and I don't leave ambiguity or open problems unresolved. 


I build solutions alongside someone inside your organization, because a solution only lasts if your team can run it once I leave. 

Engagement Structures

WHAT THIS LOOKS LIKE IN PRACTICE

DIAGNOSE WHAT'S ACTUALLY BROKEN

DIAGNOSE WHAT'S ACTUALLY BROKEN

DIAGNOSE WHAT'S ACTUALLY BROKEN

Find the real issue, whether through process mapping, stakeholder interviews, or asking the right questions until the pattern surfaces. 

LEAD THE INITIATIVE

DIAGNOSE WHAT'S ACTUALLY BROKEN

DIAGNOSE WHAT'S ACTUALLY BROKEN

Serve as Chief of Staff to the CEO or another C-suite leader, or own a high-stakes cross-functional initiative as the accountable delivery lead. 

STAND UP OPERATING PROCESSES

DIAGNOSE WHAT'S ACTUALLY BROKEN

STAND UP OPERATING PROCESSES

Build the operating cadence that keeps a leadership team aligned, and coordinate broader processes like S&OP at the level the business needs, not as a technical specialty. 

BUILD STRATEGY & ROADMAPS

ORGANIZE FOR A SALE OR INVESTMENT

STAND UP OPERATING PROCESSES

Work with leadership teams to define the strategy, build alignment, and translate it into a staged, sequenced roadmap. 

DEVELOP YOUR INTERNAL LEAD

ORGANIZE FOR A SALE OR INVESTMENT

ORGANIZE FOR A SALE OR INVESTMENT

Mentor the person who will own the work long term, building internal capability rather than replacing it. 

ORGANIZE FOR A SALE OR INVESTMENT

ORGANIZE FOR A SALE OR INVESTMENT

ORGANIZE FOR A SALE OR INVESTMENT

Get the data, documentation, and operations in order before a buyer or investor starts asking, lead the transition once the deal closes, or both.  

ABOUT BETHANY

I've spent 25+ years in the space between functions, where no one officially owns the connection. Global enterprises. Founder-led and PE-backed businesses. Sometimes as the leader accountable for delivery, sometimes as the advisor to the executive or senior leader.


Both seats taught me the same thing: the visible problem is rarely the only problem. I built this practice because I've seen what it costs a business when that gap goes unaddressed.



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Bethany Hawkins Advisory

bethany@bethanyhawkins.com


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